Cool Milk Carton Concept

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#0034 submitted by: Sean

We here at Design Uproar have a thing for cool milk packaging and these milk cartons do not disappoint.

These milk cartons take a unique approach to the package design by eliminating color to distinguish fat content, and using form instead. From Raw Edge’s website:

These three different milk cartons distinguish between the rates of fat in the milk by using form rather then colour. The form of the milk cartons reflects in a way on the milk’s texture and smoothness. The two back folds are used as the carton’s handle, while the two in the front function as the spout.

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2 Responses to “Cool Milk Carton Concept”

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  1. Milk Marketing says:
    June 18, 2010 at 9:53 am

    [...] Me, I always buy the milk carton that I find easiest to open and to pour from into a glass. That’s milk marketing. Make it as easy as possible to open and to pour, then, only then, make the milk carton design unique. [...]

  2. Karen Maestoso says:
    February 6, 2012 at 11:09 am

    These cartons are exceptional in design! I love the functional shape and the silhouette!!

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